Our shop is temporarily closed whilst we look for a new owner
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Our shop is temporarily closed whilst we look for a new owner 〰️
From paddock to product.
Floating Peaks is a proven wool brand ready for its next chapter
Floating Peaks is a New Zealand-born wool business built on provenance, practicality, and a bloody good story.
What started as a sheep and beef farm in Central Hawke’s Bay has grown into a recognised wool based product range with national customers, strong brand loyalty, and multiple proven revenue streams. As we have taken a step back as we navigate loosing the farm lease, we’re opening the door for someone else to take this business forward — and make it their own.
A Business Built on Real Wool, Real Demand.
Floating Peaks turns New Zealand wool from our farm into purposeful, commercially proven products from garden and land based solutions to gift and lifestyle ranges.
100% NZ wool, traceable to farm. We can walk you through how to achieve this or alternatively how to source wool directly from market avoiding extra costs.
Products designed, tested, and refined in real-world conditions
Established brand, customer trust and repeat customer base
Strong alignment with sustainability, land use, and natural materials
Brand storytelling that resonates with modern consumers and corporates alike
Original product line with other products in the pipe line yet to be fulfilled
This isn’t an idea. It’s an operating business with a track record ready for that next person with a passion for taking the business and brand to the next level.
Where could Floating Peaks take you?
Built by farmers, it’s a proven paddock to product model with established products, loyal customers, and systems already in place.
For the right owner, it offers diversification, value add to wool, and the flexibility to scale or keep it simple alongside farming.
Diversify farm income beyond traditional livestock returns
Add value to your own wool, rather than selling it as a commodity
Slot alongside farming, not replace it
Scale nationally or internationally, or remain a profitable niche business
Open doors to corporate gifting, agribusiness partnerships, or wholesale markets
The brand is built. The groundwork’s done.
Where it goes next is up to you.
What’s included in this opportunity?
The sale will include and not limited to:
The Floating Peaks brand and IP
Proven product range with existing suppliers
E-commerce website and digital assets
Customer database and sales channels
Established manufacturing and fulfilment pathways
Brand story, content, and market positioning
Optional handover and transition support
Corporate catalogue with customisation products
Stock including wool, products, packaging and misc (value TBC)
Whether you scale it, refine it, or take it in a new direction — the hard yards are already done.
(full details released early 2026)
Register your interest
Floating Peaks has always been about sharing our wool journey from paddock to product. With changes to our farming situation, it feels like the right time to hand the baton to someone who can take this business into its next phase.
This isn’t an exit out of failure — it’s a handover of opportunity.
We’ll be releasing a full information pack and sales details in early 2026 (February/ March)
Garden with a difference.
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Did you know our wool only travels roughly 500 km in a round trip from our farm?
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Once wool has two points of contact with soil, enzymes get to work and breakdown wool leaving nothing but essential nutrients for your soil to flourish.
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Happy sheep, sunshine & grass allows our flock to produce natures best fibre all year round.
Transform your garden with Floating Peaks Wool Weed & Mulch Mats
The eco-friendly way to keep weeds at bay and nurture your plants.
Perfect for your land, better for the planet.
From innovation to education and every weed in between, we have something for you.
Wool Pole Protector
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Unlike traditional pole protectors that are made of non-biodegradable plastic, ours are made with real New Zealand wool.
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Our wool pole protectors have been trialed since 2022. Taking what we have learnt over the years, we have commenced our final round of trials in 2024.
Wool Weed Mat & Rolls
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Our wool weed mat & rolls range is the natural choice for those who want a sustainable, natural, and biodegradable option for your land.
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Big project in mind? Get in touch to ask about our competitive prices.
Education: The Wool Journey
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Go behind the scenes and learn all about the journey of wool — from paddock to product.
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While learning about sheep and wool production, our resource pack gives you the chance to apply your knowledge by making your very own wool pot, showcasing the benefits of wool firsthand.
Our garden and gift products are crafted from the fleeces of 1,400 ewes, shorn annually. We take great pride in our commitment to being the best farmers we can be by ensuring our ewes receive the best possible care throughout the year. Embracing a "paddock to product" philosophy, we oversee every step of the process to deliver the highest quality products from our farm to your garden.
Proudly farming in Central Hawke’s Bay
Behind the scenes: Farm life.
